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Vision, Mission and Objectives in Strategic Management
Vision, mission, and objectives constitute the core elements of strategic intent within organisations and provide a foundation for coherent strategic management. Vision represents a long-term aspirational image of the organisation’s desired future state, offering inspiration and direction for stakeholders. Mission defines the organisation’s present purpose by clarifying what it does, for whom, and how it creates value. Objectives translate vision and mission into specific, measurable, and time-bound targets that guide managerial action and performance evaluation. Together, these components form a hierarchical structure of strategic intent...…
An Introduction to Strategic Management and Strategy Tools for Business Analysis and Decision-Making
Foundations of StrategyThis section introduces the fundamental concepts and theoretical foundations of strategic management. It explores the meaning of strategy, its historical development, and its role in shaping organisational direction and performance. Key themes include vision, mission, and objectives as guiding instruments for long-term planning, as well as the distinction between corporate, business, and functional levels of strategy. The section also addresses the growing importance of stakeholders, corporate social responsibility, and corporate governance in contemporary strategic decision-making. By establishing a conceptual framework, this category provides...…
External Viability Before Internal Design: Why Most Startup Frameworks Are Used in the Wrong Order
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How Entrepreneurs Around the World Start Businesses: A Simple, Yet Academic Exploration of the UK, USA, Canada, EU, and Asia.
1. Introduction Starting a business may sound complicated, but at its core it simply means “turning an idea into something real that people can use or buy.” Children often do this without noticing: selling lemonade, trading cards, or offering to wash cars. These simple activities are, in fact, small businesses. Adults do the same thing, but with more planning, paperwork, and money involved. Different parts of the world teach different ways of starting a business, based on local culture, government support, banking systems, and education...…
Margins in Managerial Finance: Understanding Profitability through Layers of Value Creation
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